Enrich Your Mobile Marketing With Rich Media Content Delivery
The time is now to start generating revenue from mobile marketing content delivery. In the next few years to 2011, industry experts predict that the revenue from media content and content delivery will grow from the $1 billion figure seen in 2006 to an overwhelming $11.6 billion.
Whether you’re a real estate agent wanting to send potential home buyers virtual tours; an ad agency that’s just developed a rich media ad campaign; or anyone else in between, Stop-N-Text’s team of experts will help you turn content delivery into a mobile marketing revenue stream.
Upload & Distribute -- It’s That Easy
As with all new technologies, mobile marketing content delivery, with the right expert advice, is easy to use and quick to deliver results. Working with Stop-N-Text, your content is uploaded into our Content Management System (CMS) and specially transformed (transcoded) into an appropriate content delivery viewing format for each mobile marketing subscriber.
Once uploaded, you choose one of two content delivery methods that best suits your mobile marketing campaign needs. The two content delivery methods are either Keyword or Website.
Keyword Content Delivery: This content delivery method is where mobile marketing recipients send a text message to a short code to obtain the download information for the mobile content delivery. A short code is a 5-6 digit number that is easier to remember than a longer SMS number. Short codes, in conjunction with keywords, are often used for marketing purposes -- for example, American Idol instructs viewers to text the word “VOTE” to their short code of 5706 to vote for the winner.
Website Content Delivery: This content delivery method directs mobile marketing recipients to a ‘browse and buy’ website where they preview and request mobile content. A pop-up window will prompt the mobile marketing recipient to enter their service provider and cell phone number, and a content delivery pin-code is sent via SMS to their phone. This PIN must then be entered into the pop-up window for final content delivery.
Rich Media = Rich Profits
The real monetary value of mobile marketing content delivery is through subscription driven rich media content. Rich media, including MMS video, music, games, and other applications, can be set up for regular content delivery on a subscription basis, paid through a subscriber’s cell phone account. This generates a steady stream of mobile marketing revenue with very little administrative cost.
Enrich your mobile marketing today -- talk to Stop-N-Text about a mobile content delivery solution that will work for you.
